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Coco Chanel in 1934 as she appeared at a Paris sidewalk cafe


Coco Chanel
She was shrewd, chic and on the cutting edge. The clothes she created changed the way women looked and how they looked at themselves


Intro: Technology Shaped the Show
21st Century: The Future of Arts

Monday, June 8, 1998
Coco Chanel wasn't just ahead of her time. She was ahead of herself. If one looks at the work of contemporary fashion designers as different from one another as Tom Ford, Helmut Lang, Miuccia Prada, Jil Sander and Donatella Versace, one sees that many of their strategies echo what Chanel once did. The way, 75 years ago, she mixed up the vocabulary of male and female clothes and created fashion that offered the wearer a feeling of hidden luxury rather than ostentation are just two examples of how her taste and sense of style overlap with today's fashion.

Louis Armstrong
Lucille Ball
The Beatles
Marlon Brando
Coco Chanel
Charlie Chaplin
Le Corbusier
Bob Dylan
T.S. Eliot
Aretha Franklin
Martha Graham
Jim Henson
James Joyce
Pablo Picasso
Rodgers & Hammerstein
Bart Simpson
Frank Sinatra
Steven Spielberg
Igor Stravinsky
Oprah Winfrey

Chanel would not have defined herself as a feminist — in fact, she consistently spoke of femininity rather than of feminism — yet her work is unquestionably part of the liberation of women. She threw out a life jacket, as it were, to women not once but twice, during two distinct periods decades apart: the 1920s and the '50s. She not only appropriated styles, fabrics and articles of clothing that were worn by men but also, beginning with how she dressed herself, appropriated sports clothes as part of the language of fashion. One can see how her style evolved out of necessity and defiance. She couldn't afford the fashionable clothes of the period — so she rejected them and made her own, using, say, the sports jackets and ties that were everyday male attire around the racetrack, where she was climbing her first social ladders.

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